Caitlin Sellers Agency | Blog

5 Things That Make Your Marketing Objectives Less Effective

June 28, 2015|

Marketing, Professional

| 07:30 PM

 

 

You’ve taken the time to identify what your, or your client’s marketing objectives are. You know you want potential customers to be aware of your product, have ample information about it, and eventually, purchase it. This is a great start!
 
To effectively market your product or service, you need to strategically map out your goals.

Why a SMART Goals Template Is Needed For Any Business

June 26, 2015|

Marketing

| 09:07 AM

Research and planning are integral steps in the marketing process. You have to be knowledgeable and plan how you’re going to implement the goals you wish to achieve. Otherwise, you could be left throwing spaghetti at the wall just hoping something will stick.

Using a SMART Goals template will help you achieve your marketing goals in a thorough and organized way. 

 But, what are SMART goals?

Digital Summit Atlanta 2015

May 26, 2015|

Life, Local, Levo League, Professional

| 05:47 PM

ATLANTA, GA | MAY 2015 SPEAKING ENGAGEMENT

Local Levo Atlanta Leader Jacqueline Twillie and I were co-speakers at the Digital Summit Atlanta Conference. 

Across two days of jam-packed content, over 1,200 attendees (a new record!) came through the Cobb Energy Center, and nearly 60 speakers delivered over 55 sessions.

On Day 2, we chose to speak on Leadership in Action, which seemed to be something many marketers are craving. Heck, many people are craving.

This workshop helped the group achieve a meaningful understanding that leadership extends beyond offices. We dove into personal leadership and looked at the real formulas for success. This workshop was designed to help attendees reclaim their agency and leave with a personalized game plan for personal leadership.