Caitlin Sellers Agency | Blog

What is SEO?

September 08, 2015|

Marketing, Professional

| 10:30 AM

 

You're good at what you do. You know you're good at what you do. But you might be having trouble showing other people you are. Bring in a digital marketing expert to help you spread the word about your business. All is well, until you realize you have no idea what this person is talking about when they say SEO.

If you're new to the world of digital marketing, you've probably heard some terms that have left you baffled. Let's be honest, not everyone is digital marketing jargon savvy, and sometimes the experts can get so busy talking that they'll leave you in the dust trying to figure it out.  It can be overwhelming. Take the time to learn some of the terms. They can do amazing things for you and your business's online presence.

In this post you'll learn about SEO, or Search Engine Optimization.

Let's get started!

 

Buy Into Your Own Success: 4 Things We Can Learn From Groove

August 25, 2015|

Marketing, Professional

| 04:40 PM

It is often difficult as a company to focus on yourself or "buy into your own success," just as you are focused on your clients. Getting caught up in the day to day can be a distraction from your ultimate goals and success.
 
I'm here to remind you that working on your business (instead of in it) is like working on yourself.
 

What is Inbound Marketing?

August 19, 2015|

Marketing

| 02:33 PM

Imagine you're a violin teacher. You love it. You live to give kids the chance to be creative and grow as musicians. You've got a good amount of students. You're ready to take on more, expand your studio, and give more kids the chance to express themselves through music. A couple parents have helped get the word out about your business through word-of-mouth, but it hasn't really brought many results. You need something like this video created by Basic Cable for Casey Mink to explain how awesome you are at what you do online: